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{ "id": 4396, "date": "2022-04-18T14:11:01", "date_gmt": "2022-04-18T14:11:01", "guid": { "rendered": "https:\/\/thespecialistsnetwork.com\/?p=4396" }, "modified": "2022-06-08T14:49:57", "modified_gmt": "2022-06-08T14:49:57", "slug": "facebook-ads-h-google-ads", "status": "publish", "type": "post", "link": "https:\/\/thespecialistsnetwork.com\/el\/blog\/facebook-ads-h-google-ads\/", "title": { "rendered": "Facebook Ads \u03ae Google Ads;" }, "content": { "rendered": "

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\u0391\u03c2 \u03c0\u03bf\u03cd\u03bc\u03b5 \u03cc\u03c4\u03b9 \u03ad\u03c7\u03b5\u03b9\u03c2 \u03b5\u03c4\u03bf\u03b9\u03bc\u03ac\u03c3\u03b5\u03b9 \u03c4\u03bf \u03bd\u03ad\u03bf \u03c3\u03bf\u03c5 site \u03ba\u03b1\u03b9 \u03c4\u03ce\u03c1\u03b1 \u03b8\u03ad\u03bb\u03b5\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c4\u03ad\u03bb\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03ba\u03b5\u03bd\u03c4\u03c1\u03c9\u03b8\u03b5\u03af\u03c2 \u03c3\u03c4\u03b7\u03bd \u03b1\u03cd\u03be\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03ce\u03bd \u03c3\u03bf\u03c5. \u039f\u03b9 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03bb\u03ad\u03bd\u03b5 \u03cc\u03c4\u03b9 \u03ae\u03b4\u03b7 \u03c3\u03ba\u03ad\u03c6\u03c4\u03b5\u03c3\u03b1\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b5\u03af\u03c2 \u03c3\u03b5 \u03ad\u03bd\u03b1\u03bd \u03b1\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 \u03b4\u03cd\u03bf \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf\u03c5\u03c2 \u03c0\u03b1\u03af\u03ba\u03c4\u03b5\u03c2 \u03c3\u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac \u03c4\u03c9\u03bd online \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03c9\u03bd, \u03c4\u03b1 Google Ads \u03ba\u03b1\u03b9 \u03c4\u03b1 Facebook Ads.<\/p>\n\n\n\n

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Disclaimer: \u0395\u03bc\u03b5\u03af\u03c2 \u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03bf\u03c5\u03bc\u03b5 \u03cc\u03c4\u03b9 \u03ba\u03b1\u03b9 \u03c4\u03b1 2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03b1\u03c1\u03b1\u03af\u03c4\u03b7\u03c4\u03b1 \u03b5\u03c0\u03bf\u03bc\u03ad\u03bd\u03c9\u03c2 \u03bc\u03b7\u03bd \u03c0\u03b5\u03c1\u03b9\u03bc\u03ad\u03bd\u03b5\u03c4\u03b5 \u03bd\u03b9\u03ba\u03b7\u03c4\u03ae \u03c3\u03c4\u03bf \u03c3\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03cc debate\u2026<\/em><\/p>\n\n\n\n

Google Ads<\/h2>\n\n\n\n

\u0393\u03b9\u03b1 \u03bd\u03b1 \u03c3\u03b1\u03c2 \u03b4\u03ce\u03c3\u03bf\u03c5\u03bc\u03b5 \u03bc\u03b9\u03b1 \u03b9\u03b4\u03ad\u03b1, \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1 \u03b7 Google \u03b5\u03c0\u03b5\u03be\u03b5\u03c1\u03b3\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c0\u03ac\u03bd\u03c9 \u03b1\u03c0\u03cc 63.000 \u03b5\u03c1\u03c9\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2 \u03ba\u03ac\u03b8\u03b5 \u03b4\u03b5\u03c5\u03c4\u03b5\u03c1\u03cc\u03bb\u03b5\u03c0\u03c4\u03bf<\/a> \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b1\u03c0\u03cc 5.6 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03cd\u03c1\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b7\u03bc\u03ad\u03c1\u03b1.<\/p>\n\n\n\n

\u03a4\u03b1 Google Ads \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 \u03c0\u03b9\u03bf \u03b4\u03b7\u03bc\u03bf\u03c6\u03b9\u03bb\u03b5\u03af\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b5\u03c2 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7\u03c2 PPC (Pay-Per-Click) \u03c0\u03b1\u03b3\u03ba\u03bf\u03c3\u03bc\u03af\u03c9\u03c2. Pay-Per-Click<\/strong> \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03bf \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03b6\u03cc\u03bc\u03b5\u03bd\u03bf\u03c2 \u03c0\u03bb\u03b7\u03c1\u03ce\u03bd\u03b5\u03b9 \u03b1\u03c0\u03bf\u03ba\u03bb\u03b5\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03cc\u03c4\u03b1\u03bd \u03ad\u03bd\u03b1\u03c2 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7\u03c2 \u03ba\u03ac\u03bd\u03b5\u03b9 \u201c\u03ba\u03bb\u03b9\u03ba\u201d \u03c3\u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae\u03c2 \u03c4\u03bf\u03c5. \u03a0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03ac\u03bb\u03bb\u03b5\u03c2 \u03bc\u03b7\u03c7\u03b1\u03bd\u03ad\u03c2 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bd \u03c0\u03b1\u03c1\u03cc\u03bc\u03bf\u03b9\u03b5\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2, \u03c9\u03c3\u03c4\u03cc\u03c3\u03bf \u03b7 \u03c7\u03c1\u03ae\u03c3\u03b7 \u03c4\u03b7\u03c2 Google – \u03c4\u03cc\u03c3\u03bf \u03b1\u03c0\u03cc \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 \u03b1\u03c0\u03cc \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03b6\u03cc\u03bc\u03b5\u03bd\u03bf\u03c5\u03c2- \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03cc\u03c3\u03bf \u03b5\u03ba\u03c4\u03b5\u03c4\u03b1\u03bc\u03ad\u03bd\u03b7, \u03c0\u03bf\u03c5 \u03c0\u03bb\u03ad\u03bf\u03bd \u03bf \u03cc\u03c1\u03bf\u03c2 \u00ab\u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03b7 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u00bb \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c7\u03b5\u03b4\u03cc\u03bd \u03b5\u03be \u03bf\u03bb\u03bf\u03ba\u03bb\u03ae\u03c1\u03bf\u03c5 \u03c3\u03c5\u03bd\u03c5\u03c6\u03b1\u03c3\u03bc\u03ad\u03bd\u03bf\u03c2 \u03bc\u03b5 \u03c4\u03b1 Google Ads. <\/p>\n\n\n\n

\u03a6\u03c5\u03c3\u03b9\u03ba\u03ac, \u03c0\u03ad\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b1 Search Ads, \u03b7 Google \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03ac\u03bb\u03bb\u03bf\u03c5\u03c2 \u03c3\u03c5\u03bc\u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c4\u03cd\u03c0\u03bf\u03c5\u03c2 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7\u03c2. \u0393\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1, \u03bc\u03b5 \u03c4\u03bf Google Display Network, <\/strong>\u03bc\u03b9\u03b1 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b5\u03b3\u03b3\u03af\u03c3\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b7\u03c2 \u03ac\u03c4\u03bf\u03bc\u03b1 \u03b5\u03ba\u03c4\u03cc\u03c2 \u03c4\u03c9\u03bd \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03ac\u03c4\u03c9\u03bd \u03c4\u03b7\u03c2 \u03bc\u03b7\u03c7\u03b1\u03bd\u03ae\u03c2 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2 \u03c4\u03bf\u03c5 Google, \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03b2\u03bf\u03bb\u03ae \u03b5\u03b9\u03ba\u03cc\u03bd\u03c9\u03bd, \u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5 \u03ba\u03b1\u03b9 banner \u03c0\u03bf\u03c5 \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u00ab\u03c3\u03b5\u03c1\u03c6\u03ac\u03c1\u03bf\u03c5\u03bd\u00bb \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf, \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bd \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ad\u03c2 \u03c3\u03b5 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ac \u03c4\u03b7\u03bb\u03ad\u03c6\u03c9\u03bd\u03b1 \u03ae \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03bf\u03cd\u03bd \u03b2\u03af\u03bd\u03c4\u03b5\u03bf. \u039c\u03af\u03b1 \u03b1\u03ba\u03cc\u03bc\u03b7 \u03c7\u03c1\u03ae\u03c3\u03b9\u03bc\u03b7 \u03bc\u03bf\u03c1\u03c6\u03ae \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03c9\u03bd, \u03b9\u03b4\u03b9\u03b1\u03af\u03c4\u03b5\u03c1\u03b1 \u03c3\u03c4\u03bf\u03bd \u03c4\u03bf\u03bc\u03ad\u03b1 \u03c4\u03bf\u03c5 eCommerce, \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03b1 Google Shopping Ads<\/strong>. \u039c\u03b5 \u03b1\u03c5\u03c4\u03ad\u03c2 \u03c4\u03b9\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2, \u03c4\u03bf Google \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03b5\u03b9 \u03c3\u03c4\u03bf \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7 \u03c3\u03c5\u03bd\u03b1\u03c6\u03b5\u03af\u03c2 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b5\u03c2, \u03c4\u03b9\u03bc\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03ba\u03c1\u03b9\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03c4\u03b1\u03b9\u03c1\u03b9\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03b5 \u03c4\u03bf \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf \u03cc\u03c1\u03bf \u03c0\u03bf\u03c5 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b5. \u0388\u03c4\u03c3\u03b9, \u03b1\u03bd \u03bf \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c2 \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ae\u03c2 \u03c0\u03b1\u03c4\u03ae\u03c3\u03b5\u03b9 \u03c0\u03ac\u03bd\u03c9 \u03c3\u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7, \u03bc\u03b5\u03c4\u03b1\u03c6\u03ad\u03c1\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c0\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03c2 \u03c3\u03c4\u03bf eshop \u03c3\u03c4\u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c4\u03bf\u03c5 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2.<\/p>\n\n\n\n

Facebook Ads<\/h2>\n\n\n\n

\u03a3\u03c4\u03b1 Google Ads \u03b1\u03bd\u03b1\u03c6\u03b5\u03c1\u03cc\u03bc\u03b1\u03c3\u03c4\u03b5 \u03b5\u03c5\u03c1\u03ad\u03c9\u03c2 \u03c9\u03c2 \u00ab\u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03b7 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u00bb. \u0391\u03c0\u03cc \u03c4\u03b7\u03bd \u03ac\u03bb\u03bb\u03b7, \u03bf\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5 Facebook \u03b8\u03b5\u03c9\u03c1\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9 \u03c7\u03bf\u03c1\u03b7\u03b3\u03bf\u03cd\u03bc\u03b5\u03bd\u03b5\u03c2 social \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2. \u0392\u03b1\u03c3\u03b9\u03ba\u03ae \u03b1\u03b9\u03c4\u03af\u03b1 \u03c4\u03b7\u03c2 \u03b4\u03b7\u03bc\u03bf\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03ac\u03c2 \u03c4\u03bf\u03c5 \u03c9\u03c2 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf \u03cc\u03b3\u03ba\u03bf\u03c2 \u03c4\u03c9\u03bd \u03b5\u03bd\u03b5\u03c1\u03b3\u03ce\u03bd \u03c7\u03c1\u03b7\u03c3\u03c4\u03ce\u03bd \u03c0\u03bf\u03c5 \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03b5\u03af, 2.91 \u03b4\u03b9\u03c3\u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03cd\u03c1\u03b9\u03b1<\/a> \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03ba\u03c1\u03af\u03b2\u03b5\u03b9\u03b1, \u03bc\u03b5 \u03c4\u03bf\u03bd \u03b1\u03c1\u03b9\u03b8\u03bc\u03cc \u03b1\u03c5\u03c4\u03cc \u03bd\u03b1 \u03b1\u03c5\u03be\u03ac\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ce\u03c2. <\/p>\n\n\n\n

\u038a\u03c3\u03c9\u03c2 \u03c4\u03bf \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf \u00ab\u03c0\u03c1\u03bf\u03b2\u03ac\u03b4\u03b9\u03c3\u03bc\u03b1\u00bb \u03c4\u03bf\u03c5 Facebook <\/a>\u03ad\u03bd\u03b1\u03bd\u03c4\u03b9 \u03c4\u03bf\u03c5 Google \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03b3\u03b5\u03b3\u03bf\u03bd\u03cc\u03c2 \u03cc\u03c4\u03b9 \u03bc\u03b1\u03c2 \u03b3\u03bd\u03c9\u03c1\u03af\u03b6\u03b5\u03b9 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b1. \u039c\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b1\u03ba\u03bf\u03cd\u03b3\u03b5\u03c4\u03b1\u03b9 \u03bb\u03af\u03b3\u03bf \u03b1\u03bd\u03b1\u03c4\u03c1\u03b9\u03c7\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03cc \u03b1\u03bb\u03bb\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03bb\u03ae\u03b8\u03b5\u03b9\u03b1, \u03c4\u03bf Facebook \u03c3\u03c5\u03bb\u03bb\u03ad\u03b3\u03b5\u03b9 \u03b4\u03b9\u03b1\u03c1\u03ba\u03ce\u03c2 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1. \u039f\u03b9 \u03c3\u03b5\u03bb\u03af\u03b4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bc\u03b5 like, \u03bf\u03b9 \u03c6\u03af\u03bb\u03bf\u03b9 \u03bc\u03b1\u03c2, \u03b7 \u03b7\u03bc\u03b5\u03c1\u03bf\u03bc\u03b7\u03bd\u03af\u03b1 \u03b3\u03ad\u03bd\u03bd\u03b7\u03c3\u03ae\u03c2 \u03bc\u03b1\u03c2, \u03bf\u03b9 \u03b4\u03b9\u03b1\u03ba\u03bf\u03c0\u03ad\u03c2 \u03bc\u03b1\u03c2 \u03c3\u03c4\u03b7 \u03a3\u03b1\u03bd\u03c4\u03bf\u03c1\u03af\u03bd\u03b7 \u03c4\u03bf 2021 \u03ba.\u03bf.\u03ba. \u03a6\u03b1\u03bd\u03c4\u03b1\u03c3\u03c4\u03b5\u03af\u03c4\u03b5 \u03c0\u03cc\u03c3\u03b7 \u03b1\u03be\u03af\u03b1 \u03ad\u03c7\u03bf\u03c5\u03bd \u03cc\u03bb\u03b1 \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03b3\u03b9\u03b1 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03b6\u03cc\u03bc\u03b5\u03bd\u03bf\u03c5\u03c2 \u03c0\u03bf\u03c5 \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03bf\u03cd\u03bd \u03bd\u03b1 \u03c3\u03c4\u03bf\u03c7\u03b5\u03cd\u03c3\u03bf\u03c5\u03bd \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03bc\u03b5 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf \u03c0\u03c1\u03bf\u03c6\u03af\u03bb \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c9\u03b8\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03ae \u03c4\u03b7\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5\u03c2. \u0395\u03be\u03ac\u03bb\u03bb\u03bf\u03c5, \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03bf\u03b9\u03bd\u03ce\u03c2 \u03b3\u03bd\u03c9\u03c3\u03c4\u03cc \u03cc\u03c4\u03b9 \u03b7 \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ac \u03c0\u03b1\u03af\u03b6\u03b5\u03b9 \u03c4\u03b5\u03c1\u03ac\u03c3\u03c4\u03b9\u03bf \u03c1\u03cc\u03bb\u03bf \u03c3\u03c4\u03b7 \u03bb\u03ae\u03c8\u03b7 \u03bc\u03b9\u03b1\u03c2 \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03b9\u03ba\u03ae\u03c2 \u03b1\u03c0\u03cc\u03c6\u03b1\u03c3\u03b7\u03c2. \u0393\u03b9\u03b1 \u03c4\u03bf\u03bd \u03c0\u03b1\u03c1\u03b1\u03c0\u03ac\u03bd\u03c9 \u03bb\u03cc\u03b3\u03bf, \u03c4\u03b1 Facebook Ads \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u039d\u03bf. 1 \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c0\u03bf\u03bb\u03bb\u03ce\u03bd \u03b9\u03b4\u03b9\u03bf\u03ba\u03c4\u03b7\u03c4\u03ce\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03bf\u03c5\u03bd \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b5\u03bd\u03c4\u03bf\u03c0\u03b9\u03c3\u03bc\u03bf\u03cd \u03c4\u03bf\u03c5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 – \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03bf\u03ba\u03bb\u03b5\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03c3\u03b5 \u03ac\u03c4\u03bf\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c7\u03c9\u03c1\u03ae\u03c3\u03bf\u03c5\u03bd \u03c3\u03b5 \u03b1\u03b3\u03bf\u03c1\u03ac. \u0391\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03ac\u03c4\u03b9 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03bf\u03c5\u03bd \u03ac\u03bb\u03bb\u03b5\u03c2 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b5\u03c2, \u03c4\u03bf\u03c5\u03bb\u03ac\u03c7\u03b9\u03c3\u03c4\u03bf\u03bd \u03cc\u03c7\u03b9 \u03bc\u03b5 \u03c4\u03cc\u03c3\u03b7 \u03bb\u03b5\u03c0\u03c4\u03bf\u03bc\u03ad\u03c1\u03b5\u03b9\u03b1.<\/p>\n\n\n\n

Google Ads vs Facebook Ads<\/h2>\n\n\n\n

\u03a3\u03c4\u03cc\u03c7\u03b5\u03c5\u03c3\u03b7<\/strong><\/h3>\n\n\n\n

\u03a3\u03c4\u03b7\u03bd Google<\/a>, \u03bf\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b1\u03c2 \u03c3\u03c4\u03bf\u03c7\u03b5\u03cd\u03bf\u03c5\u03bd \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03b1\u03bd\u03ac\u03bb\u03bf\u03b3\u03b1 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5\u03c2. \u0397 \u03c3\u03c4\u03cc\u03c7\u03b5\u03c5\u03c3\u03b7 \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03b1 keywords (\u03bb\u03ad\u03be\u03b5\u03b9\u03c2-\u03ba\u03bb\u03b5\u03b9\u03b4\u03b9\u03ac). \u0391\u03bd\u03c4\u03af\u03b8\u03b5\u03c4\u03b1, \u03c3\u03c4\u03bf Facebook \u03bf\u03b9 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03ba\u03c5\u03c1\u03af\u03c9\u03c2 \u03c3\u03b5 audiences (\u03ba\u03bf\u03b9\u03bd\u03ac) \u03c4\u03b1 \u03bf\u03c0\u03bf\u03af\u03b1 \u03b5\u03c3\u03b5\u03af\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af\u03c4\u03b5.\u00a0<\/p>\n\n\n\n

\u0393\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1, \u03b1\u03bd \u03ba\u03ac\u03bd\u03b1\u03c4\u03b5 \u03bc\u03b9\u03b1 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03c0\u03b1\u03b9\u03b4\u03b9\u03ba\u03ce\u03bd \u03c0\u03b1\u03c0\u03bf\u03c5\u03c4\u03c3\u03b9\u03ce\u03bd, \u03c3\u03c4\u03b7 Google \u03b8\u03b1 \u03c3\u03c4\u03bf\u03c7\u03b5\u03cd\u03b1\u03c4\u03b5 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03bf\u03cd\u03bd \u03cc\u03c1\u03bf\u03c5\u03c2 \u03cc\u03c0\u03c9\u03c2 \u00ab\u03c0\u03b1\u03b9\u03b4\u03b9\u03ba\u03ac \u03c0\u03b1\u03c0\u03bf\u03cd\u03c4\u03c3\u03b9\u03b1\u00bb \u03ae \u00ab\u03c0\u03b1\u03c0\u03bf\u03cd\u03c4\u03c3\u03b9\u03b1 \u03b3\u03b9\u03b1 \u03c0\u03b1\u03b9\u03b4\u03b9\u03ac\u00bb, \u03b5\u03bd\u03ce \u03c3\u03c4\u03bf Facebook \u03b8\u03b1 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03c3\u03b1\u03c4\u03b5 \u03ad\u03bd\u03b1 \u03ba\u03bf\u03b9\u03bd\u03cc \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c4\u03b1\u03af\u03c1\u03b9\u03b1\u03b6\u03b5 \u03c3\u03c4\u03bf \u03c0\u03c1\u03bf\u03c6\u03af\u03bb \u03b5\u03bd\u03cc\u03c2 \u03c0\u03b9\u03b8\u03b1\u03bd\u03bf\u03cd \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ae, \u03cc\u03c0\u03c9\u03c2 \u03b3\u03bf\u03bd\u03b5\u03af\u03c2 \u03bc\u03b5 \u03bc\u03b9\u03ba\u03c1\u03ac \u03c0\u03b1\u03b9\u03b4\u03b9\u03ac, \u03b7\u03bb\u03b9\u03ba\u03af\u03b1 \u03ba\u03ac\u03c4\u03c9 \u03b1\u03c0\u03cc 45 \u03ad\u03c4\u03b7, \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd\u03c4\u03b1 \u03cc\u03c0\u03c9\u03c2 \u03c0\u03b1\u03b9\u03b4\u03b9\u03ba\u03ad\u03c2 \u03c3\u03b5\u03b9\u03c1\u03ad\u03c2 \u03ae \u03c0\u03b1\u03b9\u03c7\u03bd\u03af\u03b4\u03b9\u03b1 \u03ba\u03bb\u03c0. <\/p>\n\n\n\n

\u03a3\u03c4\u03bf Google \u03bf \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7\u03c2 \u03c8\u03ac\u03c7\u03bd\u03b5\u03b9 \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd, \u03c3\u03c4\u03bf Facebook \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03b9 \u03c4\u03bf \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7<\/strong><\/h3>\n\n\n\n

\u039c\u03b9\u03b1 \u03ac\u03bb\u03bb\u03b7 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ae \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03bf\u03c0\u03bf\u03af\u03bf \u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03b9 \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03c3\u03b5 \u03b5\u03c0\u03b1\u03c6\u03ae \u03bc\u03b5 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae \u03c3\u03b1\u03c2. \u03a3\u03c4\u03bf Google \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03bf\u03cd\u03bd \u03ba\u03c5\u03c1\u03af\u03c9\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03bb\u03cd\u03c3\u03bf\u03c5\u03bd \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf \u03c0\u03c1\u03cc\u03b2\u03bb\u03b7\u03bc\u03ac \u03c4\u03bf\u03c5\u03c2, \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03b5\u03c3\u03ac\u03c2.<\/strong> \u0391\u03c0\u03cc \u03c4\u03b7\u03bd \u03ac\u03bb\u03bb\u03b7, \u03c3\u03c4\u03bf Facebook \u03b5\u03c3\u03b5\u03af\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03af\u03b1 \u03c3\u03c4\u03bf \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7 \u03bd\u03b1 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03b5\u03c1\u03b8\u03b5\u03af \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03c5\u03c4\u03ac \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9, \u03ac\u03c1\u03b1 \u03b5\u03c3\u03b5\u03af\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b5\u03b3\u03b3\u03af\u03b6\u03b5\u03c4\u03b5 \u03c4\u03bf \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7. <\/strong>\u0395\u03af\u03bd\u03b1\u03b9 \u03be\u03b5\u03ba\u03ac\u03b8\u03b1\u03c1\u03bf \u03bb\u03bf\u03b9\u03c0\u03cc\u03bd, \u03cc\u03c4\u03b9 \u03b7 \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03af\u03b1 \u03c4\u03c9\u03bd \u03c7\u03c1\u03b7\u03c3\u03c4\u03ce\u03bd \u03c0\u03bf\u03c5 \u03c3\u03b1\u03c2 \u03b2\u03c1\u03af\u03c3\u03ba\u03bf\u03c5\u03bd \u03c3\u03c4\u03bf Google \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b1\u03c0\u03cc \u03cc\u03c4\u03b9 \u03b1\u03c5\u03c4\u03ce\u03bd \u03c3\u03c4\u03bf Facebook. <\/p>\n\n\n\n

\u0388\u03bd\u03b1\u03c2 \u03bf\u03b4\u03bf\u03bd\u03c4\u03af\u03b1\u03c4\u03c1\u03bf\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc \u03bd\u03b1 \u03b2\u03c1\u03b5\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c3\u03c4\u03bf Google \u03cc\u03c0\u03bf\u03c5 \u03cc\u03c3\u03bf\u03b9 \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03b8\u03b1 \u03c4\u03bf\u03bd \u03c8\u03ac\u03be\u03bf\u03c5\u03bd, \u03c0\u03b1\u03c1\u03ac \u03c3\u03c4\u03bf Facebook. \u0391\u03c5\u03c4\u03ad\u03c2 \u03bf\u03b9 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c0\u03c1\u03bf\u03ba\u03cd\u03c0\u03c4\u03bf\u03c5\u03bd \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03cd\u03c0\u03b1\u03c1\u03be\u03b7 \u03bc\u03b9\u03b1\u03c2 \u03b1\u03bd\u03ac\u03b3\u03ba\u03b7\u03c2, \u03b4\u03b5 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03bd \u03bc\u03b9\u03b1 \u03b1\u03bd\u03ac\u03b3\u03ba\u03b7, \u03cc\u03c0\u03c9\u03c2 \u03b8\u03b1 \u03ad\u03ba\u03b1\u03bd\u03b5 \u03b3\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1 \u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03b5\u03bd\u03cc\u03c2 \u03c8\u03b7\u03c4\u03bf\u03c0\u03c9\u03bb\u03b5\u03af\u03bf\u03c5 \u03c0\u03bf\u03c5 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03b4\u03b5\u03bb\u03b5\u03ac\u03c3\u03b5\u03b9 \u03c4\u03bf \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7 \u03bd\u03b1 \u03c0\u03b1\u03c1\u03b1\u03b3\u03b3\u03b5\u03af\u03bb\u03b5\u03b9. <\/p>\n\n\n\n

\u03a0\u03b5\u03c1\u03b9\u03c0\u03bb\u03bf\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1<\/strong><\/h3>\n\n\n\n

\u03a3\u03c4\u03bf Facebook \u03b7 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03bc\u03b9\u03b1\u03c2 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u03b5\u03cd\u03ba\u03bf\u03bb\u03b7 \u03c5\u03c0\u03cc\u03b8\u03b5\u03c3\u03b7. Visuals, \u03bb\u03b5\u03b6\u03ac\u03bd\u03c4\u03b1, \u03ba\u03bf\u03b9\u03bd\u03ac, \u03c3\u03c4\u03cc\u03c7\u03bf\u03b9 \u03ba\u03b1\u03b9 \u03b5\u03af\u03c3\u03c4\u03b5 \u03ad\u03c4\u03bf\u03b9\u03bc\u03bf\u03b9! \u03a5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03c0\u03b1\u03c1\u03cc\u03bc\u03bf\u03b9\u03bf \u03b5\u03af\u03b4\u03bf\u03c2 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7 Google (Display Ads), \u03c9\u03c3\u03c4\u03cc\u03c3\u03bf \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c3\u03c4\u03b7\u03b8\u03bf\u03cd\u03bd \u03c3\u03c9\u03c3\u03c4\u03ac \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03c7\u03c1\u03cc\u03bd\u03bf \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b7 \u03b5\u03be\u03b5\u03b9\u03b4\u03af\u03ba\u03b5\u03c5\u03c3\u03b7. \u03a4\u03b1 Google Ads \u03b5\u03bd\u03b4\u03ad\u03c7\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b8\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03cc \u03ad\u03bb\u03b5\u03b3\u03c7\u03bf \u03b3\u03b9\u03b1 \u03c4\u03c5\u03c7\u03cc\u03bd \u03b1\u03bd\u03b1\u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03b3\u03ad\u03c2, \u03b5\u03bd\u03ce \u03c4\u03b1 Facebook Ads \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u00ab\u03c4\u03c1\u03ad\u03be\u03bf\u03c5\u03bd\u00bb \u03b3\u03b9\u03b1 \u03b1\u03c1\u03ba\u03b5\u03c4\u03cc \u03c7\u03c1\u03bf\u03bd\u03b9\u03ba\u03cc \u03b4\u03b9\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03c0\u03c1\u03b9\u03bd \u03c7\u03c1\u03b5\u03b9\u03b1\u03c3\u03c4\u03bf\u03cd\u03bd \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2. <\/p>\n\n\n\n

\u039a\u03cc\u03c3\u03c4\u03bf\u03c2<\/strong><\/h3>\n\n\n\n

\u03a3\u03b5 \u03b3\u03b5\u03bd\u03b9\u03ba\u03ad\u03c2 \u03b3\u03c1\u03b1\u03bc\u03bc\u03ad\u03c2, \u03c4\u03bf Facebook \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b1\u03c0\u03bf\u03b4\u03ce\u03c3\u03b5\u03b9 \u03bc\u03b5 \u03bc\u03b9\u03ba\u03c1\u03cc\u03c4\u03b5\u03c1\u03bf budget \u03b1\u03c0\u03cc \u03cc\u03c4\u03b9 \u03c4\u03bf Google. \u0391\u03c5\u03c4\u03cc \u03c3\u03c5\u03bc\u03b2\u03b1\u03af\u03bd\u03b5\u03b9 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03ac\u03bb\u03bb\u03c9\u03bd \u03ba\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03bb\u03cc\u03b3\u03bf \u03c0\u03bf\u03c5 \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03b1\u03bc\u03b5 \u03c0\u03b1\u03c1\u03b1\u03c0\u03ac\u03bd\u03c9. \u0395\u03c0\u03b9\u03bb\u03ad\u03b3\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03bf Google \u03c0\u03c1\u03bf\u03c3\u03b5\u03b3\u03b3\u03af\u03b6\u03bf\u03c5\u03bc\u03b5 \u03ba\u03bf\u03b9\u03bd\u03cc \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03ae\u03b4\u03b7 \u03ad\u03bd\u03c4\u03bf\u03bd\u03bf \u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03b9\u03ba\u03cc \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd. \u03a0\u03bb\u03b7\u03c1\u03ce\u03bd\u03bf\u03c5\u03bc\u03b5 \u03ac\u03c1\u03b1 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c6\u03ad\u03c1\u03bf\u03c5\u03bc\u03b5 \u03c3\u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03bc\u03b1\u03c2 \u03ad\u03bd\u03b1 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7 \u03c0\u03bf\u03c5 \u03b8\u03b5\u03c9\u03c1\u03b7\u03c4\u03b9\u03ba\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c1\u03ba\u03b5\u03c4\u03ac \u03ba\u03bf\u03bd\u03c4\u03ac \u03c3\u03c4\u03bf \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 convert, \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac, \u03bd\u03b1 \u03c3\u03c5\u03bc\u03c0\u03bb\u03b7\u03c1\u03ce\u03c3\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03c6\u03cc\u03c1\u03bc\u03b1 \u03bc\u03b5 \u03c4\u03b1 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c4\u03bf\u03c5 \u03ba\u03bb\u03c0. <\/p>\n\n\n\n

\u03a4\u03bf \u03c3\u03c5\u03bc\u03c0\u03ad\u03c1\u03b1\u03c3\u03bc\u03b1; \u03a0\u03bf\u03bb\u03cd \u03b1\u03c0\u03bb\u03ac \u03b4\u03b5 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 Google Ads vs Facebook Ads \u03b1\u03bb\u03bb\u03ac, Google Ads KAI Facebook Ads!<\/strong><\/p>", "protected": false }, "excerpt": { "rendered": "

Facebook ads Vs Google ads: \u03a5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03bd\u03b9\u03ba\u03ae\u03c4\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c7\u03b1\u03bc\u03ad\u03bd\u03bf\u03c2;<\/p>", "protected": false }, "author": 16, "featured_media": 6485, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "footnotes": "" }, "categories": [ 444, 443, 450, 461 ], "tags": [ 406 ], "class_list": [ "post-4396", "post", "type-post", "status-publish", "format-standard", "has-post-thumbnail", "hentry", "category-for-businsesses", "category-for-freelancers", "category-online-ads-for-businesses", "category-online-ads-for-freelancers", "tag-social-media" ], "yoast_head": "\nFacebook Ads \u03ae Google Ads; | The Specialist Network<\/title>\n<meta name=\"description\" content=\"Facebook ads Vs Google ads: \u03a5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03bd\u03b9\u03ba\u03ae\u03c4\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c7\u03b1\u03bc\u03ad\u03bd\u03bf\u03c2;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thespecialistsnetwork.com\/el\/blog\/facebook-ads-h-google-ads\/\" \/>\n<meta property=\"og:locale\" content=\"el_GR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Ads \u03ae Google Ads; 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